Enlarge.

Son of a bitch, you’re saying I may actually have to go to fucking Kmart? There are no words.

Destructoid:

Bethesda has something strange going on with retailer Kmart. With a $5 purchase of the Fallout coaster set seen above, you will get a $15 Video Game Savings coupon that will be redeemable the week of the Fallout: New Vegas release. It’s like a strangely worded pre-order offer with bonus gift. Who cares how it goes down, though. It’s Fallout coasters!

What a weird and strangely enticing promotion. Now, as far as Big Box Middle-America-Smashing Uber-Juggernaut stores go, I’m a Target man myself. But now? Well, Kmart is throwing down the gauntlet. Fighting cheaply, rubbing Fallout: New Vegas goodies in my face.

Frak.