First and foremost, allow me to apologize for the tardiness of this post. Although the OL statistics-tracker tells me that most of you read the Friday Brew Review during your Saturday morning (hangover), I usually aim to get this son of a bitch posted by 9PM. I guess my thought process is that people will say, “Hey, what did Pepsibones use to kill brain cells this week?” before going out and choosing a consciousness-stunner of their own. So if a late post has left you clueless as to what to drink (or not drink), and you now find yourself sniffing Elmer’s Glue, using said glue to style your hair and fooling around with your uncle’s synthesizer, I apologize.

Ok, it’s late so let’s just get to this. Tonight I procured a six-pack of the Abita Brewing Company’s Purple Haze. The prospect of a “raspberry wheat brew” ticked my fancy; although I consider myself more of a dark beer/lager fellow, I have recently embarked on a quest to find a lighter beer to satisfy my palette. Inspecting the backside of a bottle, I was informed that the beer “is a crisp, American style wheat beer with a fresh raspberry puree added after filtration.” With such a description added to the obvious Hendrix connotations, I felt good to go.

Pouring the potion into a beer glass, I noticed that the stream of goodness (does that sound filthy?) was of a purple hue. Shit, the label wasn’t lying about the “subtle purple coloration and haze.” The hints of violet are present, but they are far from overpowering; Purple Haze’s light texture makes it translucent, looking more like water than cough syrup. But it’s all good — I don’t need my beer to look like Barney the Dinosaur’s peepee.

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