#May2016
Battlefield and CoD Ad Campaigns To Exceed $100 Million.
EA CEO John Riccitiello was delivering a speech at the Ad Age Conference, whatever the fuck that is, when he dropped some speculation regarding the advertising budget for the next Battlefield and Call of Duty games. Riccitiello predicted the next installments of his company’s Battlefield, as well as Activision’s Call of Duty could see their ad campaigns exceed $100 fucking million dollars.
That’s a lot of Junior Bacon Cheeseburgers.
