Netflix To Lose One-Million Customers Over Pricing. Not me!

Netflix changed its pricing this summer splitting up the physical and streaming options, in what some have speculated it was in anticipating of licensing fees or something. Or something. Cheesed off a lot of people. Apparently something like a million.

Slashfilm:

In a report by  Paid Content, Netflix revealed their projected losses of one million customers to the price hike.

We know our decision to split our services has upset many of our subscribers, which we don’t take lightly, but we believe this split will help us make our services better for subscribers and shareholders for years to come.

Netflix now admits  their biggest PR snafu was embracing the price increase and not the fact that users can stick at the lower price if they only want to rent DVDs or stream movies, instead of both. Since everyone had the ability to do both before September 1, everyone was hit with the price increase. But Netflix didn’t make a big deal of the fact that you didn’t have to pay more if you were willing to change your plan.

One-million. Jesus.